เรียนต่อต่างประเทศ
Master Progression Programmes
MBA International Marketing - Coventry University London (***Not available)
MBA International Marketing - Coventry University London (***Not available)

This exciting course provides the foundation for a high-flying career in international marketing and business. Your MBA will prove your mastery of a range of multidisciplinary skills, as well as your ability to think and work strategically.


Take Coventry University virtual tour


Students come to this course from a range of backgrounds and for a variety of reasons. Perhaps you’ve been working for some years but want a change of direction, or need a higher qualification to progress your career. Alternatively, you might want to start your own business, or help your business to grow. Or you might have just completed your undergraduate studies.

Whatever your interest in this course, you’ll learn the leading current theories around strategy, leadership and finance, as well as specialist knowledge in marketing management and techniques. You’ll have plenty of opportunities to gain exposure to the world of marketing in practice, applying your learning in order to sharpen your practical skills and be career-ready by the time you graduate.
 

 
 


 

Course Module



Semester 1 : Not Available @ RSU (RSU Tower - Sukhumvit 31)
  • Strategic Management
  • Management and Organizational Behavior
  • Integrated Marketing Communication
  • Financial Management

Semester 2 : Not Available January / May @ Coventry University London
  • Retail and Services Marketing
  • Digital Marketing
  • Buyer Behaviour Analysis: the Psychology of Buying
  • Buyer Behaviour Analysis: the Psychology of Buying
  • Research Methods
  • Entrepreneurship: Creating a Business Idea
  • Creativity

Semester 3 : Not Available January / May @ Coventry University London
  • Choose ONE of these modules
  • • Internship
  • Global Business Simulation
  • Group Consulting Project
  • Dissertation
  • Individual Consulting Project
  • • Individual Consulting Project
  • • International Marketing Simulation


**Please Note : some modules may be subject to change due to unforeseen circumstances.


 

Applied learning


Put the high-level strategy behind your understanding of marketing. The skills you learn on this course will equip you to lead organisations towards greater business success – even against a backdrop of constant societal, technological, economic and consumer change.

Marketing is a fascinating discipline which should be the umbrella above every business function. This strategic approach to marketing is the key to sustainable success, since it is what connects the business with the buyer, and vice versa.

This course will enhance your understanding of strategic marketing and its role within business, and help you understand how to meet the needs of a range of stakeholders. You’ll learn to track and respond to significant and far-reaching economic, social, technological and geo-political changes affecting the world today. Such changes are triggering new market realities, demanding different patterns of thinking and behaviour from those who wish to manage and lead in this field.




 

Careers / Further study

 

Prepare to accelerate your career progression in international marketing – whether you take a holistic approach to all marketing disciplines or focus on a specialism of your choice.

This course will equip you with the high-level marketing, business and finance skills which employers are looking for in their future leaders. You’ll be able to pursue the professional, senior management and leadership roles which interest you in the private, public and not-for-profit sectors. Alternatively, you’ll have a higher chance of achieving success if you start your own business.

The international focus of your course means you could work almost anywhere. You could work for a multinational or a company which imports/exports, either in the UK or overseas. You’ll also have an excellent skillset for helping organisations to begin doing business internationally for the first time. 
 

When you graduate, you might choose to join a business of any size, from a start-up (perhaps your own!) to an SME or a global enterprise. Your work could take you into industry and manufacturing, the services sector, or even the charity or humanitarian sectors.

You might decide to join, or start, a marketing services company/agency which supplies services to business. This would offer you a particular opportunity to specialise in areas such as market research, branding, public relations, IT, digital marketing, advertising or customer science.

Another option could be consultancy, perhaps with one of the world’s leading consulting firms. Alternatively, you might go into related fields such as journalism or product R&D.



 

Accommodation



Accommodation on campus (Student Halls of Residence)
   Two bedroom apartment (lower level) starts from £275/week (approx. 50 weeks)
   Bronze Studio (mid level) starts from £360/week (approx. 50 weeks)
                                                                                                                                                    
* For more information, please visit >>> https://www.coventry.ac.uk/london/student-life/accommodation/#tab-151681-1




 

Tuition Fees

 

  •  1st Installment   150,000 THB
  •  2nd Installment   300,000 THB
  •  3rd Installment   415,000 THB
     Total   865,000 THB

*International students (Non-Thai students) will be added THB 25,000

** A student will need a minimum of £1,023 per month to cover basic living expenses.
** International students are allowed to work up to 20 hours a week during term time and full-time working during vacations.



 

Admission Calendar

 

 
  •  Application deadline   TBA
  •  Interview Entrance Examination   TBA
  •  Entrance Result   TBA
  •  1st Installment Due Date   TBA
  •  Instruction Begins   TBA




 

English Language Requirements



If English is not your first language you will need to be able to show you have the required level of English language. 
The course requirements with IELTS or BACIET overall score of 6.5 with a minimum of 5.5 or higher in each component (reading, writing, listening and speaking).





คลิกดูข้อมูลมหาวิทยาลัย


 
 

 

สอบถามข้อมูล: โทร  098-285-6114,  088-022-2701
เวลาทำการ 
วันจันทร์ - วันศุกร์      เวลา  10:00-19:00 น.
วันเสาร์ - วันอาทิตย์   เวลา  09:00-17:00 น.

OFFICIAL LINE: @rsustudyabroad Email: info@rsustudyabroad.com

เพิ่มเพื่อน