UON-Digital Marketing

MSc Digital Marketing
University of Northampton (UK)

Digital Marketing MSc explores the exciting and dynamic world of digital marketing. You will investigate the debates around Virtual Reality, the Metaverse, Artificial Intelligence, Digital Transformation and digital skills that are framing the world around us.

You will develop your understanding of marketing, grow your social media skills and use industry data to analyse and interpret the digital world in which businesses operate. The programme enables you to build on your general business background and prepare for a professional career in marketing.

You will discover key marketing concepts and apply your learning through practical industry projects and creative digital tasks. Topics include content creation, e-commerce, data insights and analytics, customer experience, social media marketing, marketing ethics, sustainability and futurology.

Accredited by the Digital Marketing Institute (DMI), this Digital Marketing Masters degree is designed to provide contemporary knowledge and practical skills that prepare you to work as a professional digital marketer in the 21st-century workplace.

Course Module

Trimester 1: Sep – Dec 2026 @ RSU Tower
  • International Business Management in Digital Era
  • Advanced Digital Marketing
  • Research Methodology for Digital Business
  • International Marketing Communication and Media Management
  • Research in Action (Non-credit)
Trimester 2: Jan – May 2027 @ University of Northampton
  • Digital Futures
  • The Professional Digital Marketer
Trimester 3: May – Sep 2027 @ University of Northampton
  • Social Media and Content
  • Digital Diversity
  • Dissertation and Research Methods
    OR
    Extended Project

Modules may be subject to change due to academic or operational requirements.

Accommodation

  • Scholars Green (University of Northampton Accommodation)
    • Single En-suite room: from £82/week
    • Twin En-suite room: from £97/week
    • Studio room: from £154/week

Minimum living cost: £1,171/month.

Students can work up to 20 hours/week during term time and full-time during vacation.

Tuition Fees

  • 1st Instalment: 150,000 THB
  • 2nd Instalment: 350,000 THB
  • 3rd Instalment: 140,000 THB
  • Total: 640,000 THB

For International Students (Non-Thai Student) Only
*** International students (Non-Thai nationals) will be charged 25,000 baht for the Extra fees on the 1st Instalment fee
*** International students (Non-Thai nationals) are required to have the Thai student visa / ED Plus visa before starting semester 1 in Thailand. (We cannot change the Tourist visa to the Thai Student visa in Thailand).

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Instruction Begins
25 September 2026