If you are looking to forge yourself a career in marketing, the MSc in Marketing at Bristol Business School will give you a solid qualification, and the skills and insights, to help lift you above other candidates in the job market, whatever your background or UG degree subject area.
This well-established and highly respected course will give you a thorough academic grounding in the subject, as well as developing your knowledge, experience and skills, to open the door to a wide range of rewarding marketing careers.
The latest marketing know-how
This is a fast-paced field, and the course is kept constantly updated and relevant to the latest developments in business practice. You will develop a comprehensive grounding in:
Planning, strategy development and implementation
Analysis of customers, markets and industry
Marketing communications
Research, investigations and data analysis.
The skills you need to succeed
The course is also designed to develop your problem-solving abilities and give you extensive opportunities for further personal development. We take a structured approach to developing the professional skills you need to be successful in this field. This includes both intellectual skills exploring different ways of thinking; and practical skills, such as communication, numerical and presentation capabilities.
A real-world focus
The course draws heavily on real-world issues, so you will learn the theory but also how to apply it to real-life situations. You will also have plenty of opportunity to engage with employers, with guest lecturers from industry, and research opportunities where you can work on real marketing problems.
This course is ideal if you are at the start of your marketing career.
• International Business Management in Digital Era
• International Marketing Communication and Media Management
• International Business Strategic Management
• Research in Action (Non-credit)
Semester 2 : Jan - May 2025 @ UWE
• Global Marketing
• Customer Relationship Marketing
• E-commerce
• Research Methods for the Individual Research Project
• One Optional Module from the following list:
• Promotion and Society
• Retail and Fahsion
• Marketing Sustainability
• Ethical Marketing Practice
• Social Marketing
• Video Game Marketing
• Artificial Intelligence
Semester 3 : May - Sep 2025 @ UWE
• Dissertation
**Please note : some modules may be subject to change due to unforeseen circumstances. You'll also be able to choose an option from a wide range of additional marketing modules, including specialist areas of digital marketing.
Careers / Further study
Marketing is central to success in modern business the professional skills of the marketing expert are increasingly a passport through to the most senior positions in companies. This includes roles such as digital marketing manager, commercial director, marketing and development manager, head of business development and marketing, and senior direct marketing manager.
The MSc in Marketing at Bristol Business School will give you the broad-based skills and intellectual confidence needed to get started and get ahead in your career.
You will have access to careers support while you are studying with us through the University's careers service.
You will also have the opportunity to focus in on specific areas of marketing through the optional modules and your dissertation. Our graduates have gone on to work with employers such as Creative England, SCISYS and Telefónica UK.
Accommodation
● Accommodation on campus (Frenchay campus) : Twin room starts from £105/week, En-suite starts from £162/week. (approx. 40 - 51 weeks)
● Accommodation in the city centre (City campus) : En-suite starts from £151/week, Studio starts from £209/week. (approx. 40 - 51 weeks)
*International students (Non-Thai students) will be added THB 25,000
** A student will need a minimum of £1,023 per month to cover basic living expenses.
** International students are allowed to work up to 20 hours a week during term time and full-time working during vacations.
Admission Calendar
• Application deadline
30 Nov 2023
• 1st Instalment Due Date
30 Nov 2023
• Interview Entrance Examination
9 Dec 2023
• Entrance Result
10 Dec 2023
• Instruction Begins
31 Jan 2024
English Language Requirements
If English is not your first language you will need to be able to show you have the required level of English language.
The course requirements with IELTS or BACIET overall score of 6.5 with a minimum of 5.5 or higher in each component (reading, writing, listening and speaking).