MSc International Marketing - Sheffield Hallam University
MSc International Marketing - Sheffield Hallam University
The course is well established and enjoys an excellent reputation for producing postgraduate students who can add value to international businesses and are well equipped to succeed in the fast-moving world of marketing and business.
• Develop an understanding of the international marketing management process and how it is applied in industry
• Identify and develop professional marketing skills in preparation for future application and employment
• Demonstrate the ability to understand market changes and apply this to the development of international marketing plans and strategies.
All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive.
The course will use your experience to work through business simulations and develop your professional marketing skills with a team of tutors who have a wealth of professional marketing and academic experience.
You learn through:
• traditional lectures
• seminars
Course Module
Semester 1 : Feb - May 2023 @ RSU (RSU Tower - Sukhumvit 31)
• Marketing Management
• Integrated Marketing Communication
• Financial Management
• Strategic Management
Semester 2 : Sep 2023 @ SHU
• Understanding Markets
• Marketing Decision Making
• Relationship Marketing
• Global Brand Management
• Reserach Methods (join the MBA students in Dec 2023)
Semester 3 : Jan 2024 @ SHU
• Dissertation
**Please Note : some modules may be subject to change due to unforeseen circumstances.
Applied learning
Live projects
Part of your learning experience will require you to undertake a marketing consultancy project with a real world business, in which you will apply your learning to a live marketing case.
The opportunity to visit and communicate regularly with a company will be particularly beneficial to you from the point of view of business engagement and real-life practical experience.
Careers / Further study
This course prepares you for a career as
• an international marketing manager
• business development manager
• shipping executive in countries such as China, India, Greece, Netherlands and UK
• Some of our graduates return home to manage family businesses.
Previous graduates of this course have gone on to work for
• Robert Bosch SA
• Servisair
• Swisscom AG
• Inlecom Systems Ltd
Accommodation
Halls of residence around campus (approx. 44 weeks) - En-suite starts from £90-169/week
*** Notice of Tuiton Fees change: Tuition fees may be changed from this fee for the year 2023 due to the updated academic year 2023 from Sheffield Hallam University.
*International students (Non-Thai students) will be added THB 25,000
** A student will need a minimum of £1,023 per month to cover basic living expenses.
** International students are allowed to work up to 20 hours a week during term time and full-time working during vacations.
Admission Calendar
• Application deadline
31 October 2022
• Interview Entrance Examination
20 November 2022
• Entrance Result
21 November 2022
• 1st Installment Due Date
30 November 2022
• Instruction Begins
1 February 2023
English Language Requirements
If English is not your first language you will need to be able to show you have the required level of English language.
The course requirements with IELTS or BACIET overall score of 6.0 with a minimum of 5.5 or higher in each component (reading, writing, listening and speaking).